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Utilising celebrity alumni

In Education by Tom Cannon

From politicians to Pulitzer winners, Olympic athletes to academics, successful alumni span many disciplines. But, besides having their name and bio on the website, how can you utilise the shining …

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Creating community on campus

In Education, GSLC by Tom Cannon

The first year of university can be overwhelming. Students find themselves away from home in a new location, without friends or any other established support network. When you add in …

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Universities on Snapchat

In Education, Technology by Tom Cannon

Snapchat isn’t new, but the perception of this app has changed dramatically since its release in 2011. The app – which deletes sent content after 10 seconds – was initially …

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Brilliant student blogging

In Education, News by Tom Cannon

Want to up your higher education content marketing game? University delivered student blogs are a good place to start. Just take a look at some of the benefits: Promote the …