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Forced innovation: HE marketing and recruitment in a pandemic

In Education by Jen Steadman19th July 2021

The Covid-19 pandemic, and the global response to it, has forced most sectors to change. While some industries have had to make minor tweaks, higher education has been through a …

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What do students need from insurers?

In Education, Financial Services by Jen Steadman22nd June 2020

Between the excitement and nerves of moving out of home for the first time, it’s fair to say insurance isn’t always a top priority for students. But in this article, …

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Time to call time on predicted grades?

In Education by Jen Steadman18th May 2020

The use of predicted grades is currently an integral part of the higher education application process in the UK. A predicted grade is just that – the grade an applicant’s …

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Rebrand time? Why you should talk to a researcher first…

In Education, Research by Jen Steadman23rd March 2020

Universities haven’t always paid close attention to their brand, instead relying on their reputation and metrics like grades to attract students. But as the higher education marketplace grows increasingly competitive, …

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How to grow your medical school’s student numbers

In Education, Growth by Jen Steadman22nd October 2019

While medical school applicants were dropping, according to UCAS this year they have reached a five-year high of 22,340. This, UCAS states, could be in response to further additional places …

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What next? The key messages for new alumni

In Education by Tom Cannon28th May 2019

For the first time in history, philanthropic donations to UK universities has exceeded £1bn a year. Almost a third of that (£322m) came from alumni, which is much higher than …

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How universities are growing and developing their course portfolios

In Education, Growth by Jen Steadman18th March 2019

We’ve previously written about the work that goes into creating a brand new university course. In this piece, we’ll take a look at how universities are growing and developing their …

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Lessons from the Australian approach to university marketing

In Education, Public Relations by Tom Cannon29th November 2018

In this article, we take a look at some of the major differences between UK and Australian university marketing departments. From increased budgets and use of market research, to the …

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Inside Red Brick: Improving your Student Union communications strategy

In Education, Inside Red Brick by Jen Steadman1st November 2018

Our latest Inside Red Brick piece is by Research Manager Zoe Revell, drawing on her wealth of expertise with Student Unions to share some recommendations for enhancing your SU communications strategy. Student Unions are widely …

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6 free ways to boost Higher Education social media engagement

In Education, Technology, Youth by Jen Steadman26th September 2018

The digital era has totally transformed the way we communicate. Thanks to smartphones and near ubiquitous connection, we’re able to plug in anywhere and everywhere. And when it comes to …

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