Want to up your higher education content marketing game? University-delivered student blogging is a good place to start. Just take a look at some of the benefits: Promote the student …
In the clear: Marketing for clearing
Over 64,300 students secured a spot at university through the clearing process last year. That was up 5% on the previous year and accounts for a total of 12% of …
HE Viewpoints: What makes an international university?
The UK has dominated the latest rankings from Times Higher Education, which reveal the most international universities in the world. The UK has almost a third of the entries in …
Universities supporting student freelancers
Self-employment in the UK is at the highest level since records began; 15% of the total workforce is currently self-employed, compared to 13% in 2008 and 8.7% in 1975. According …
The importance of the alumni network
Creating an engaged, supportive alumni network is crucial to an institution’s success. If communication stops once graduates leave an institution, their understanding of the university will become stale. Instead, they …
Unleashing LinkedIn for Education: An Interview with Charles Hardy
We speak to Charles Hardy, Education Engagement Lead at LinkedIn, about how the social network’s education platform is being used by students, business and the higher education sector. Facebook, Twitter …
Universities: Starting the conversation
Almost half of all English universities plan to increase admissions in the next few years, so getting the right recruitment strategy is vital. Before strategy is set in stone, the …
How are universities using social media?
Twitter et al may not seem like the natural habitat of an academic institution, but if universities want to appeal to undergraduates, it seems like they are going to have …
What makes a Student Union great?
Students’ Unions lobby, debate and campaign on behalf of the students they represent. They also facilitate student activities, such as clubs, peer support and volunteering. Here in the UK, student …
Red Brick Talks: Elephant Branded
The Red Brick Talks series has spoken with some of the most inspiring and innovative entrepreneurs in the UK. To date we have spoken to Solly at Socialbear (formerly Instabear), Matt at TickBox, George at Gojimo and …