From politicians to Pulitzer winners, Olympic athletes to academics, successful alumni span many disciplines. But, besides having their name and bio on the website, how can you utilise your celebrity …
Creating community on campus
The first year of university can be overwhelming. Students find themselves away from home in a new location, without friends or any other established support network. When you add in …
Brilliant student blogging
Want to up your higher education content marketing game? University-delivered student blogging is a good place to start. Just take a look at some of the benefits: Promote the student …
Universities in the emerging economies
Everyone is familiar with the Times Higher Education World University rankings. Less famed, but equally as intriguing, is their work on universities in Emerging Economies. Times Higher Education has recently …
In the clear: Marketing for clearing
Over 64,300 students secured a spot at university through the clearing process last year. That was up 5% on the previous year and accounts for a total of 12% of …
Students’ Unions using Instagram
Instagram is growing faster than Twitter, Facebook and Pinterest combined and, with the majority of its users of typical university age, it is little wonder it’s becoming a key part …
HE Viewpoints: Should we be doing more to encourage international students?
In our last blog post we talked to leading HE figures about what makes a university international, here we’re going to examine what the benefits of that are and whether we …
HE Viewpoints: What makes an international university?
The UK has dominated the latest rankings from Times Higher Education, which reveal the most international universities in the world. The UK has almost a third of the entries in …
Universities supporting student freelancers
Self-employment in the UK is at the highest level since records began; 15% of the total workforce is currently self-employed, compared to 13% in 2008 and 8.7% in 1975. According …
The importance of the alumni network
Creating an engaged, supportive alumni network is crucial to an institution’s success. If communication stops once graduates leave an institution, their understanding of the university will become stale. Instead, they …